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Tuesday, October 14, 2014

Selling Art Online

Coaster made from my artwork

























Dear Friends,

I've been working on selling art on the internet since June. It has been quite an experience learning from posting and selling art in different website venues.  I couldn't resist Zazzle.com, where you can buy different items with my artwork (like the coasters below with my artwork). It's a work in progress as it's very time consuming to add products and adjust the design but I think it will do great during the holidays. I'm purchasing a few items here for myself ;)

My plan was to test sites for at least three months per site. See what each site can deliver in traffic and sales.  It has been a profitable experience selling my small work, but not without frustrations and learning much about different facets of the art business.

I'm going to be the featured artist at The Riford Center in La Jolla in April 2015. This has made me ponder many things about my artwork. The type of artwork I want to create for the exhibit, the size and price range, and theme.

In the end I still refuse to confine myself to one type of art style as "art connoisseurs" suggest. I love painting realistic paintings but I enjoy abstract work as well, and will continue to do both.  While the idea of pricing artwork needs to be consistent, I will now follow this 80% of the time. Sometimes a piece takes twice, if not more, time to complete than the average. Those pieces I will price above my standard pricing formula.  Same when one takes a lot less time than the average.  I love my artwork, it's a reflection of who I am and have to follow my heart when it comes to pricing my artwork.

I must face the fact that I will always paint, even when I don't have much room in my home left to store my paintings, but I am now okay with not selling my paintings if it means under pricing them. I will keeping them for my children.  Don't get me wrong, I would love to sell them all, but it will be at a fair price.

Any suggestions on a theme for my April exhibit will be appreciated. I'm excited and can't wait to start a fresh new body of work, be it abstract or realistic, or both ;)

My birthday is just around the corner so October is always special to me. May October be good to you too.

Love,
Glad




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